Sedef Aydogan Coskun Creative Art and Motion Design in Hamburg
© Sedef Aydoğan Coşkun, as well as the companies, colleagues and agencies involved 
An employee wearing a DDB basketball t-shirt

DDB Employee Engagement


During my time at DDB Germany, I was tasked with designing a series of illustrations for internal communications to support key employee engagement initiatives.

The first series was created for the Walk&Talk program, designed to encourage social engagement and reconnect employees post-COVID through peer-to-peer meetings. For this series, I embedded the illustrations within the DDB logo, using it as a canvas to bring the concept to life. Attendees received a branded lunch bag featuring these Walk&Talk illustrations, adding a creative and personal touch to the event.

The second series also utilized the DDB logo as a canvas, this time for a sustainability and employee health initiative. The illustrations promoted a healthy lifestyle and eco-friendly practices, aligning with the company’s commitment to employee well-being and environmental responsibility.

Both projects allowed me to create visuals that not only reflected the company’s values but also fostered a deeper connection and sense of community among employees.

Feel free to reach out if you'd like
to know more about this project:

COMPANY

DDB

MY ROLE

Illustration

PROJECT TYPE

Internal Communication 

YEAR

2020–2021

TEAM

1 Art Director




DDB Walk&Talk illustration on a paper bag



DDB Walk&Talk illustration on a paper bag
Illustrations used for internal communication, focusing on sustainability and employee health initiatives